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Jamie Dossett-Mercer

Strategic Launch Planning for AI-Enabled Healthcare Solutions: A Collaborative Workshop

Jamie Docette Mercer.

Product Strategy

Mini-Workshop

For Everyone

Session Description:

This workshop offers a dynamic, collaborative experience tailored for ProductCamp attendees to develop high-level product launch strategies for innovative Medical Internet of Things (MIoT) solutions. Participants will work in groups to analyze real-world case studies, guided by Socratic questioning, and present their strategies for products designed to address unmet needs in hospital safety, compliance, and operational efficiency. 

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By engaging in critical thinking and collaborative problem-solving, participants will gain practical insights into market positioning, stakeholder engagement, pricing strategies, and overcoming implementation challenges. 

The workshop fosters hands-on learning, enabling attendees to apply strategic frameworks to real-world scenarios while networking with peers. 

Attendees will leave with actionable skills to develop and refine go-to-market strategies for advanced healthcare solutions. 

Biography

Jamie is a business research analyst specialized in new product and service development initiatives centered on science and engineering. His 80 commercial assessments of S&T relate to work done over 27 years with 31 small to medium-sized enterprises and 11 research institutions. Work on contract within organizations supplements project-based assignments done through 9 partnerships and as an independent decision support professional. 

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