.png)
Driving Success in a Digital World: How Product Managers Can Leverage Product Analysts
Wed, Nov 20
|Sprott School of Business (Carleton U)
This talk featuring Alan McCafferty delves into the essential partnership between product managers and analysts to harness data, manage narrative risks, and safeguard brand reputation
Time & Location
Nov 20, 2024, 6:00 p.m. – 10:00 p.m.
Sprott School of Business (Carleton U), 1125 Colonel By Drive, 7007 Nicol Building, Ottawa, ON K1S 5B6, Canada
About the event
In a world where digital challenges and risks are constantly evolving, product managers play a critical role in protecting and strengthening their brand. This talk delves into the essential partnership between product managers and analysts to harness data, manage narrative risks, and safeguard brand reputation. From identifying trusted social influencers to navigating global privacy laws and countering AI-driven misinformation, today’s product managers must be strategic brand stewards.
Speaker Alan McCafferty is a sought-after Executive Strategist and Advisor, with extensive experience across public organizations, not-for-profits, start-ups, and multinational corporations. Educated in Canada, the USA, and Europe, he brings multidisciplinary expertise in Engineering, Business, Risk Management, and Lean Six Sigma.